Master the art of handling last-minute cake orders with our semi-custom options that boosted our online sales by 94%. Discover the joy of efficiently executed designs that simplify training and delight customers, all while maintaining your sanity. Perfect your online cake shop with our essential tips for success.
Tips for Thriving During the Engagement Gap
Is your wedding season looking a little slower than last year? Some wedding professionals are calling this slow-down in events the engagement gap - a result of less new couples during the height of the pandemic, there are fewer engagements and weddings this year. These are our tips for thriving during this temporary lull in wedding bookings
My Top Cake Trends for 2024
Delicious Royal Icing for Holiday Cookies and Cakes
Grateful for You: An Autumn Tutorial SALE!
There was a point a few years into starting Sweet Heather Anne, however, where I almost threw in the towel. We were successfully booking up each week but the work was no longer inspiring and we were struggling to keep up. That’s when we started to shift the business towards making the work that we wanted to make and charging appropriately for that work.
Keeping My Sanity As A Creative Business Owner
I know that giving yourself a consistent weekend seems like a simple thing, but hear me out. When I first started my cake decorating business, I felt like I could never get ahead. Now instead of feeling guilty when I’m with my family, I congratulate myself for any extra work done on my days off or even treat myself for working on weekends.
Our Secret for Perfectly Smooth Buttercream in Small Batches
My Favorite Cake Recipe: Citrusy Almond Olive Oil Cake
This month, I’m sharing my favorite cake recipe, our Almond Olive Oil Cake. This cake is a citrusy almond cake made with olive oil instead of butter. The texture is light and spongy and the flavor can stand on its own as a coffee cake. Our team especially loves eating the extra cake tops on baking day.
Stimulate Creative Artistry with Our Summer Tutorial Sale
Nurturing Creative Growth: The Invaluable Lesson of Carving Out Time to Explore and Innovate
Years ago, a creative friend encouraged me to build in creative time to experiment for myself and my team to create space for breakthroughs that I could then use for client work. This not only helped me to sell more interesting ideas to clients, it also nourishes my creativity and keeps me excited about my work.